Food and Hospitility 2014

 

MEDIA PLAN

 

BECA's strong marketing campaign will be carried out on a regional scale through an intensive advertising plan of action covering the below:

Food & Hospitality Brochures

• Local Newspapers and Magazines editorial and coverage

• Specialized Newspapers and Magazines adverts and interviews

• Press Conferences on a regular basis

• Press Releases and photo opportunities for exhibitors

• Full social media campaign through all channels

• Full social media campaign through all channels

• Promotional Email Campaigns and mail shots

• Direct Mail to all business sectors concerned in Bahrain, the region and worldwide

• Radio Coverage (Arabic & English)

• Billboards and other outside campaigns such as lamp posts


 

CHEFS COMPETITION

The 6th Annual Food & Hospitality Expo Bahrain 2014 will host its usual exciting chefs competition and this year it will be bigger and better than ever! Local chefs will participate in the competition live on the demo stage – showing the audience their special skills in preparing fabulous dishess.

This year the competition will take place from 1500-1700 on each of the 3 days – with 3 categories:

1.     Best Canapés/Snacks section

2.     Best Cakes/Sweets section

3.     Best Bahraini dish

This year the chefs will also feature on Bahrain TV Lifestyle programme – you can catch them being interviewed and talking about their dishes!!Come along and watch the fun and of course taste the outcomes!


 

 VISITOR INFORMATION

 

 

This year visitors can benefit from free admission from 10am-7pm daily with a range of activities live on stage during the expos. Along with our schedule of free seminars, visitors can also meet the best in the industry and taste some of Bahrain’s hospitality. If you register for the expo – you will also be granted entry into the neighbouring expo – Health and Wellness 2014. Visitors will also avail of free giveaways, catelogues, and special offers from the exhibitors. So make sure you come along and bring your friends too.