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Food & Hospitality Expo - January 2010
 
BAHRAIN EXHIBITION & CONVENTION AUTHORITY (BECA)
BOUR ROLE We take pride in representing our destination to the thousands of people who visit Bahrain Exhibition & Convention Authority (BECA) and Bahrain International Exhibition & Convention Centre (BIECC) each year.

a Our solid alliances with our partners including the Bahrain Ministry of Industry & Commerce, Gulf Air, Bahrain Chamber of Commerce and Industry, Tamkeen, USA-based Meeting Professionals International and the local hospitality and leisure tourism industry provide a harmonious experience for our guests.

As the distinctive symbol of business tourism in the Kingdom of Bahrain, BECA’s stewardship of BIECC and the country’s MICE sector inspires national pride by being a driver of economic activity and showcasing Bahrain to the world.

 
Why Bahrain ?
Bahrain is positioned most advantageously in the GCC region. The most accessible gateway to the market of the Kingdom of Saudi Arabia, the biggest market in the Gulf Co-operation Council (GCC) and to the other neighbouring countries such as Kuwait, Oman, Qatar and United Arab Emirates.

The only state in GCC that grants 100% ownership to foreign companies. There are 60% locals from the population of 1 million.

The most autonomous economy in the Middle East and ranked as 16th worldwide. The most transparent and business friendly environment in the region.

First GCC State to obtain a Free Trade Agreement with the United States of America.

The international confidence in its economy with Foreign Direct Investment (FDI) inflows increased from 0.2 billion in 2003 to BD 1.1 billion in 2006.

Nearly 40 years track record as the leading financial services in the region.

 
FOOD & HOSPITALITY EXPO (F&HE) :
In the Gulf Cooperation Council (GCC) region, the costs of basic commodities are simultaneously increasing with the growing population. The current challenges in limited agricultural products and other food necessities are in peril.

In response to these challenges, BECA takes a leap in addressing these concerns by providing the consumers not only the highest quality of food and hospitality products and services but also, keeping reasonable costs with various choices at Food & Hospitality Expo 2010.

FOOD & HOSPITALITY EXPO FACTS:
  • Inaugural event in year 2009.
  • Approximate of 2,000 visitors from the sectors of food, hospitality, catering and retail goods.
  • Total of 3,000 square meters Gross Exhibition Area.
  • Total of 40 International & Local Exhibits.
Why should you exhibit?
The excellent market opportunities in the GCC means that this expo provides unparalleled prospects for professionals from the food industry and food trade, hotels, restaurants, supermarkets, grocery stores, bakeries, fast food outlets and leading international food companies The GCC itself generates and spends US$15 billion in food imports which translates to 90 percent of their total food needs.
With projected trends of 10 to 15 percent annually over the next few years, the exponential growth of disposable income which has triggered growing tastes in fast food, the flourishing construction scene in the region which is changing the landscape with more hotels and restaurants and the increasing affluence of the younger generation who fuel demand for new cuisines and drinks makes this the most attractive junc ture to showcase food and hospitality products and services.
TOP FIVE REASONS TO EXHIBIT :
1-Generate significant savings for your company whilst expanding into new markets.

At BD 405, a 9 square meter Standard Exhibition Shell Scheme Stand that you can use to promote your products and services to your target market will generate you savings of approximately BD 4,000 at the end of 3 days compared to a FULL PAGE (36 cm x 6 columns) Black & White Display Advertisement in a local English-language newspaper that costs BD 1,512 per day and BD 4,536 for 3 days.

We offer a customised package of pre-event, at-event & post-event opportunities to help you achieve your goals - be it increasing sales leads, brand awareness, meeting potential clients or expanding into new markets.

2-Obtain quality leads.

High-level buyers from independent and major retailers, the food service sector, the profit and cost sectors, and wholesalers and importers are constantly looking for the most innovative and efficient solutions, products and services for their establishments.

3-Differentiate your competitive position in a region that imports US$15 billion worth of food products annually - or 90% for its total food needs.

4-Take advantage of key opportunities for importers of food products, kitchen and cooking equipment and operators of new food outlets.

GCC States are emerging as a market hub for international suppliers to the food service industry. Research from global group BIS Shrapnel indicates that families in the Middle East spend US$9.5 billion annually on food consumed outside their homes. Industry reports have also identified around 175 new hotels with a significant proportion operating in the five-star category due for completion by 2010 in Bahrain, Kuwait, Oman, Qatar and the UAE.

5-F&HE 2010 enjoys the support of the Ministry of Industry & Commerce of the Kingdom of Bahrain, Bahrain Chamber of Commerce & Industry and Tamkeen with Gulf Air as its official carrier.

Why should you attend?
This premier event is a response to the strong demand from the GCC region targeting food, beverage and hospitality industries. This is the perfect meeting to learn more about new technologies which can streamline your work process and products and services which can enhance your enterprise. With traders and representatives from some of the most reputed names in the industry, this expo provides an opportunity to identity the market, strike lucrative deals and extend and strengthen business networks all within one exhibition.
 
Exhibition Program
FOOD
 - Food & Beverage Technology
 - Processing Technology
 - Ready to Eat
 - Beverages and drinks – non alcoholic
 - Health & Organic Food
 - Frozen Food
 - Fine Food
 - Bakery Technology
 - Ice Cream Technology
 - Fish Processing Technology
 - Packaging Technology
 - Refrigeration and air-conditioning technology
 

HOSPITALITY:
 - Hospitality, Hotel, shop and catering equipment
 - Hospitality information systems
 - Foodservice equipment
 - Catering technology
 - Hotel supplies& Services

 
Contact 
Mr. Mahesh Bhatia
Project Manager
Tel :+973 17 55 88 26
Fax: +973 17 55 55 13
Mob: +973 390 80097
E-mail: mahesh@beca.bh

Ms. Amal Abdulla
Senior Sales Officer
Tel :+973 17 55 88 98
Fax: +973 17 55 55 13
Mob: +973 395 96388
E-mail: amala@beca.bh

Ms. Siddiqa Khalil
Sales Officer
Tel :+973 17 55 88 15
Fax: +973 17 55 55 13
Mob: +973 362 11138
E-mail: siddiqa@beca.bh

 
SHOW DAYS
January 12-14, 2010
OPENING HOURS
10.00 am – 1.00 pm and 4.00 Pm – 9.00 pm
Bahrain International Exhibition and Convention Centre
Hall 2-A
TO BE PART OF THE SHOW

ADDRESS
Food & Hospitality Expo 2009
Exhibition Office
Bahrain Exhibition & Convention Authority (BECA)
P O Box 11644
Manama, Kingdom of Bahrain
Tel: +973 17 55 88 00
Fax: +97 3 17 55 55 13

         

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